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Muryel is a sustainability consultant, guiding organisations on their positive impact journey. After 20 years in the food industry working for UK Household Food brands (McVities, Mr Kipling), she created B Other Wise Ltd and her mission is to guide businesses on their journey towards positive contribution.


Muryel is a Cambridge Institute for Sustainability Leadership Alumna, B Leader, Terra Institute Certified Partner and Future Fit Certified Professional.


Muryel collaborates with various consultancies to support clients of all industries in their sustainability efforts.

More about Muryel

Muryel is an advisor for Bank Ability, a start-up developing digital tools to increase accessibility of online banking to people of all abilities. She is a trustee for her local refugee aid charity and the co-founder of an urban wilding charity. She is also co-founder of Pocket Wilding, a charity bringing nature back to towns and community Trustee of the Marlow Refugee Action.

Recent Work

  • Sustainability programme from purpose, business strategy to accreditation, embedding sustainability in the culture in the business.

  • B Corp accreditations – 100% first time successful assessment verifications.

  • Carbon footprint and Net Zero plan.

  • Sustainability Training – live streaming online/face to face.

Muryel Boulay

Partner | ESG Consultant

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